Experienced Revenue Growth Management leadership

Bring experienced Revenue Growth Management leaders into your organization.

Fundare helps companies clarify RGM strategy, understand where profitability is created or lost, uncover commercial opportunities, and improve decision-making across pricing, promotions, assortment, and trade investment.

Selected experience

Our RGM leaders have worked with companies where pricing, promotions, assortment, and profitability decisions matter every day.

PepsiCo
Coca-Cola
Heineken
Allen
OXXO
Valora
Sodimac
Kimberly-Clark
Colgate-Palmolive
Comercial Treviño
Gambrinus
PepsiCo
Coca-Cola
Heineken
Allen
OXXO
Valora
Sodimac
Kimberly-Clark
Colgate-Palmolive
Comercial Treviño
Gambrinus
How companies work with Fundare

One specialized RGM model. Flexible ways to engage.

Fundare solves for a model of Revenue Growth Management powered by experienced RGM leaders and flexible enough to support companies of different sizes, levels of complexity, and stages of maturity.

Primary entry product

Big Bang RGM Diagnostic

A comprehensive 15-week diagnostic that works directly with your data, models the fundamentals of your business, and delivers your first strategic RGM map and actionable roadmap.

Explore Big Bang →

Defined scope

RGM Projects

Focused projects with clear scope and outcomes such as pricing strategy, store clustering, assortment analysis, promotion effectiveness, and profitability mapping.

See projects →

Ongoing support

Fractional RGM Leadership

Senior Revenue Growth Management support embedded with your organization to guide strategy, sharpen decision-making, and help your team build capability over time.

View model →

What our clients achieve

Commercial results, not just analysis.

Fundare helps companies improve pricing, promotions, profitability visibility, and commercial speed by building a more structured and data-driven Revenue Growth Management model.

3–5%

Margin improvement opportunities

Uncovered through better pricing, promotion effectiveness, and profitability management.

Grow

Sales without sacrificing margin

Revenue growth approached with more discipline and less unnecessary margin erosion.

Faster

Commercial decisions

Better visibility, cleaner KPIs, and more structured reporting reduce decision friction.

KPI

Data-driven organizations

Teams begin operating with clearer performance indicators, governance, and analytics.

Why companies choose Fundare

Experienced RGM leaders, practical insights, flexible structures.

Fundare combines strategic thinking, analytics, and real commercial experience. The goal is not to deliver slides. The goal is to improve decisions and create a more capable commercial organization.

  • Deep RGM expertise across pricing, promotions, assortment, and profitability.
  • Flexible engagement structures: strategic diagnostics, defined projects, or ongoing leadership support.
  • AI-enabled analytics used to create clarity, not unnecessary complexity.
  • Support for companies at different stages of maturity and different levels of internal capability.
Representative RGM projects

Examples of focused work we can deliver.

These projects can be contracted as defined workstreams with clear scope, timeline, and deliverables — or sequenced after the Big Bang diagnostic.

Pricing Strategy

Define price architecture, corridors, ladders, and decision frameworks that improve both competitiveness and margin quality.

Store Clustering

Segment stores based on commercial reality so pricing, promotions, and assortment decisions become more targeted and more effective.

Assortment Analysis

Understand where the portfolio creates complexity, duplication, or lost margin and identify a more productive assortment strategy.

Promotion Effectiveness

Evaluate incremental value, margin impact, and repeatability of promotions to improve ROI and reduce leakage.

Profitability Mapping

Map profitability across products, channels, customers, or regions to identify where margin is created and where it is being lost.

RGM Strategy Design

Support in designing the RGM strategy, governance, first KPIs, and the roadmap needed to make the capability real.

Start the conversation

Most companies start with Big Bang.

It is the clearest way to understand where your pricing, promotion, and profitability opportunities are — and what your first RGM actionables should be.